JCOC Overview

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The Jewelry Consumer Opinion Council (JCOC) is an Internet-based panel and market research software system comprised of consumers throughout North America representing all ages, genders, income levels, buying categories and geographic regions

JCOC provides a fast and efficient method for learning what consumers have to say about key marketing variables, including advertising, brand, pricing, product, service, channels, and styles.

MVI will work with you to utilize JCOC to define your information needs and ensure you ask the right questions of the right people.

MVI will develop your study questionnaires, gather your data, prepare your analysis and present a detailed report for you complete with our strategic recommendations.

With most JCOC research projects are completed within four weeks time.

Click Here to learn more about the Jewelry Consumer Opinion Council® from MVI

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FLASH VIDEO

The global gem, jewelry and watch industries are a dynamic and evolving mosaic.

Market intelligence, strategic direction, and research about the businesses and the consumers who purchase the product are hard to come by in this highly secretive and fraternal business sector.

MVI provides customized research and market development exclusively for the global gem, jewelry and watch industries.