CEO and Founder
“I’d rather face today’s challenges, than yesterday’s mistakes,” says Hurwitz when asked to define his keys to winning in business. “The odds are better.”
Marty, a third-generation jewelry retailer, founded MVI in 1987 and together with Liz Chatelain (partner and roommate) they have grown the company into a successful international organization. MVI provides consumer and trade market research, strategic consulting and digital marketing services to a global client list in the luxury space.
"Humans have been adorning themselves for over 135,000 years," says Chatelain, "what drives humans to desire, give, and wear jewelry is the foundation of our consumer and trade level research."
Being the daughter of a lapidaries, gave Liz an early start in understanding the industry from the ground up. Having work for a major retailer and jewelry designer early in her career exposed her to all aspects of what it takes to bring product to market and then sell it thru to consumers.
With over 15 years in Sales and Marketing, specializing in business relationships and development, Theresa knows what truly drives conversions and fosters productive relationships with clients. She is MVI's go to person for our internal marketing initiatives. Her drive to achieve set goals and deliver a personally focused solution for her clients is outstanding.
In 2007 Theresa also established her own training company providing training and coach-mentoring services.
Research Project Manager
As a senior consultant with world-class consulting organizations, Sallie managed dozens of million-dollar projects and cross-functional teams; she brings those project management skills to manage MVI’s consumer and trade level projects.
Sallie was also a business owner for over 15 years, which contributed to her can-do approach to any project. “You can’t be a small business owner without the willingness to jump in wherever needed.” That can-do attitude is welcomed in a nimble firm like MVI.
Finance and Admin Manager
Heather has been with MVI for almost 5 years. She started doing bookkeeping at age 16 and never looked back. 25 years ago she started her own bookkeeping business and has worked for a variety of companies – from large organizations to owner-operated start ups in sectors from artists to state wide construction companies. Heather also has experience in winery accounting and alcohol compliance. She is a mother to 5 amazing kids ranging in age from 26 to 12 and loves going to concerts and plays in her spare time.
CRM and Data Manager
Chelsea loves history and research, and in a somewhat unconventional way that led her to love data management. She finds organizing information and keeping detailed records relaxing, which makes the work seem more like fun!
An animal lover, Chelsea spends her spare time volunteering wherever she is needed. You’ll most likely find her putting together silent auctions, promoting TNR of community cats, or enjoying a glass of vino on one of Austin’s fabulous patios.
MVI‘s Luxury Consumer Research is the industry standard for detailing, defining and analyzing consumer preferences and likely behaviors.Learn More
MVI’s Trade Research helps businesses understand the totality of the product pipeline and where the challenges and opportunities are.Learn More
Throughout our history, MVI has provided hands on with clients who need project implementation and strategic support. We practice what we preach.Learn More
Marty will answer any questions you may have regarding your specific business and/or MVI's research and intel.Learn More